Sunday, October 3, 2010

White Knuckles

It All About The Dogs

These days it's a rarity to catch a video on MTV or VH1 anymore. That's why when there'a an ingenious video that comes out, I get excited. I've always been a fan of the bank Ok Go. I was enthralled by the absolute creativity of their Here We Go Again video and was completely blown away by This Too Shall Pass video. All of the videos that I've seen by this band have such a unique style and indcredible origniality. It's also a huge bonus that this band originates from Chicago.

So, imagine my surprise when I visited one of my favorite websites, Draw The Dog, who happened to have a special cartoon for the band's newest video White Knuckles. They use twelve dogs in the coolest ways. This video debuted on the Ellen Show on September 20th. The idea was conceived over five years ago. Working with trainers Lauren Henry and Roland Sonnenburg, their idea came alive in the video below. In less than two weeks, their video has been viewed over 5,300,000 times.




More Than Just Making Bucks

Ok Go has generously decided to give the net proceeds of the video's sales to the ASPCA, which is specifically earmarked to support rural, volunteer-run animal shelters in America. If you would like to learn more about this, please visit their video webpage at okgo.net.

Let's Discuss!

Have you seen this video? What's your favorite dog-friendly music video?

Read More About It!

Ok Go Website
Behind The Scenes Of The Video From The Ellen TV Show Website
The Inspiration Room

Related Posts

Why Not Draw The Dog
The Runaway Dog On The Eisenhower Expressway
Truly Cool Ad Photography

4 comments:

  1. Great video and thanks for recommending that website Draw the Dog - I love dog blogs. Fav video at the moment is one showing dogs surfing in a charity surf-a-thon! They made over $90,000 for dog shelters. It's on Youtube and there's an article on the event at Petlvr. blog.

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  2. You're welcome.:) Draw the Dog has become one of my favorites. I never knew about that surfing contest. That is really cool. Thanks so much for commenting.
    http://www.youtube.com/watch?v=Ad220HubPTo

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  3. Excellent video and a really fun song too. Reminds me of '80s pop - in a good way!

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  4. Thank you very much. I enjoyed it too.

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